MEET the dog with more Facebook friends than you.
Nigella the pug has almost 100,000 fans on the social media site, along with 8000 on Instagram.
She even has an agent, who charges companies up to $1000 for a post on Nigella’s page. Her owners said they had not been approached by any brands they wanted to work with yet.
But they have created their own range of collars, leads and harnesses, which they have made in China and sell online.
Nigella has appeared on The Project and The Morning Show, when she barked at herself on the TV screen.
Kasey Willoughby, 38, of Frenchs Forest, said she only started the page to spare her friends from constant photos of the pug, who is one of four owned by Mrs Willoughby and husband Richard.
“All of my other dogs are rescued, I never had them from being a puppy. She was just incredibly cute,” she said. “I started putting photos on my Facebook. I felt like I was overwhelming people, and I decided to start her own page. It just took off. I had absolutely no agenda.”
Mrs Willoughby works from home as a marketing consultant, so she has the time and the expertise to make the most of Nigella’s fame.
Nigella was named after a type of seed rather than the TV chef, Mrs Willoughby said, and was also known as Jelly.
Pampered Nigella eats a fancy food brand called Ivory Coat as well as some fish a couple of times a week. She sleeps on the couple’s bed, alongside Bobby, 18 months, Tinka, 13, and Benson, 14.
She attends charity events and is having a third birthday party at the Super Furry Festival in Surry Hills in October.
Mrs Willoughby said that despite Nigella being signed up to animal talent agency Remarkable Pets, the dog was not treated any differently from other pooches.
“She just lives her life as normal,” she said.
